Libelium is actively seeking new markets and clients to scale and expand the impact of the IMAGINEXT solution. We are specifically looking for new cities interested in deploying the service to test and optimise their sustainable mobility strategies.

Currently, the IMAGINEXT SaaS solution is deployed on the market and has been implemented in two cities, Cartagena and Lindau. We are now actively seeking new cities interested in deploying the service to test and optimise sustainable mobility strategies, while fostering collaborations with policymakers and stakeholders to enhance its reach and impact across Europe.

The ImagiNext solution business model is based in a SaaS software with license to cities along with a recurrent revenue maintenance program. The contracts will be pursued through a direct selling approach to the existing clientele of partners as well as to any other new lead. The sales channels are focused on the development of different cooperations and partners via distributors of cloud services as AWS, Microsoft Azure, RedHat and other marketplaces of cloud services. At the same time, FIWARE Marketplace as this service is enabled with FIWARE standards (https://www.fiware.org/marketplace/), finally we have resellers as distributors were Libelium has a large network of resellers (https://www.libelium.com/es/ecosistema/). The mail selling channels are two: i) directly to cities by public tenders or ii) B2B channel integrating our solutions in platfors from other companies that go to public tenders.

The ImagiNext solution garantees the replication across Europe as it takes data from different european open datasets, as the European Air Quality Network (https://aqportal.discomap.eea.europa.eu/) and the Copernicus Atmospheric Monitoring Service (https://ads.atmosphere.copernicus.eu/datasets/cams-europe-air-quality-forecasts?tab=overview). In adittion, the AI algorithms are based on open source pollution dispersion models as CHIMERE or MUNICH as well comercial validated mobility softwares as PTV or SUMO. In this sense, the inclusion of hyperlocal IoT devices is not a limitation in terms of scalability, but it helps to improve the resolutions and accuracy of the models. Last, it is possible to replicate the solution out of Europe as our SaaS is compatible with other data sources as WRF, NOAA or EPA. As a proof of that, Libelium SaaS platform is deployed in more than 10 cities across europe.

Policymakers, when creating policies, are confronted with the lack of reliable and updated sources since all decisions are taken based on outdated and static data (such as GIS). This also affects city managers, urban planners and technicians, who need to decide on crucial matters and are conditioned by the lack of real-time and accurate data to make the right decisions to avoid penalties, accelerate investment for climate change mitigation and not lose grants. In consequence, the main problem addressed by this project derives from the consequences of climate change and the need to tackle it with strategies like the European Green Deal and the Recovery Plan. It is clear that the legislation is changing – for instance, the new air quality directive published in 2024 – and cities will need mechanisms to adapt their solutions to challenges of the next years.