Result description
To date no tool combines information about GHG emissions with information about impacts of air pollution. The ICARUS user-centric tool (UCT) consists of a mobile application developed to track and analyse the individual activities and how these impact on the air quality and carbon footprint. The app combines information about GHG and air pollution emissions based on aggregated input data analysis, data collections, models to raise awareness on the effects of citizen behaviours on air quality and climate change so as to actively engage them towards a shift to a more environment-friendly lifestyle. The UCT is designed in a way that offers easy operations and quick information accessibility. The user-centric tool is mainly focused on the end-users (i.e. citizens) taking into consideration the user’s needs and limitations.
The ICARUS UCT offers a personalized service to citizens so that they can monitor at an individual level the results of their actions on AQ and GHGs emissions. By providing metrics on their lifestyles (e.g. their mode of transportation and their food, lifestyle choices, etc.) the platform offers them information on how their lifestyles contribute to air pollution and global warming. In this way they can identify the changes that would have the highest leverage on air quality improvement and climate change mitigation.
The ICARUS UCT is organized in a series of sections where the users are prompted to provide information about the following issues:
- Personal Information (e.g. age, gender, residential address, etc.)
- Housing and energy data
- Food consumption habits
- Travel information
- Good and services
- Waste produced
After processing the data entered, the UCT provides the emissions of pollutants and GHGs consistent with data delivered.
In this perspective the main purpose of the ICARUS UCT is to raise awareness of citizens on AQ and climate change in the urban environment and to promote a more environment-friendly behaviour through citizen engagement and behavioural change.
Addressing target audiences and expressing needs
- To raise awareness and possibly influence policy
- Business partners – SMEs, Entrepreneurs, Large Corporations
- Expanding to more markets /finding new customers
The main target users of ICARUS UCT are citizens of cities. Potential customers are large companies with an operational program on Corporate Social Responsibility or certified under ISO 14001, companies with a large fleet and tourist operators. Furthermore, companies providing environment-friendly solutions, such as public transport operators and (electric) bicycle manufacturers will have a common interest to invest in promotions via the ICARUS UCT. Finally, local administrative authorities that want to promote environment-friendly behaviour in their jurisdiction are also potential customers.
- EU and Member State Policy-makers
- International Organisations (ex. OECD, FAO, UN, etc.)
- Other Actors who can help us fulfil our market potential
- Research and Technology Organisations
- Academia/ Universities
R&D, Technology and Innovation aspects
Result submitted to Horizon Results Platform by ARISTOTELIO PANEPISTIMIO THESSALONIKIS
